ABOUT US
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Our Vision
We see a world where bold storytelling ignites bold change.
A world where stories don’t just entertain – but connect, uplift and transform.
Where individuals find their voice, communities find their power, and culture is shaped by the people who live it.
We believe storytelling can create a more inclusive, connected and compassionate society – and we’re here to prove it.

Our Mission
To amplify underrepresented voices and spark transformative change – through story.
We do this by:
Crafting creative storytelling projects that celebrate diversity and challenge the status quo
Delivering hands-on training that empowers people to speak their truths
Producing bespoke media that helps organisations communicate impact with heart
We equip individuals and organisations with the tools, skills and confidence to tell their own stories – bridging divides, inspiring action and building resilience through creativity.
Our Story
From a youth zone in Stratford to a movement for impact-driven media.
Cameye Arts was founded by Ana de Matos, a queer filmmaker, visual anthropologist and passionate advocate for social change.
The idea was born in the heart of East London, while Ana was leading filmmaking workshops with young people at Stratford Youth Zone. She saw firsthand how storytelling – when nurtured with care and imagination – can unlock potential, heal trauma, and build connection.
That spark became Cameye Arts: a platform for empowerment, co-creation and community-rooted storytelling.
We officially launched in 2024 as a CIC based in Newham – a place that continues to shape our ethos and creative direction.
Today, we work across London (and beyond), bringing soul, skill and social conscience to every story we tell.
Our Impact
We tell the stories that matter. And we make them matter more.
By centring underrepresented voices and shared lived experience, our work contributes to a more equitable, empathetic and informed society.
We help:
Individuals reclaim their power and purpose
Communities grow stronger through shared expression
Organisations and funders see the real human impact of their work
Whether it’s a participatory video with LGBTQ+ elders, a youth-led climate performance, or a cinematic campaign for a charity – every project is a seed for connection, courage and change.
Our Approach
Creativity meets conscience. Participation meets power.
Creative Projects
We co-create storytelling experiences - from community documentaries to climate performances - that centre lived experience and cultural heritage.
Training Workshops
We train individuals and teams in storytelling for evaluation, advocacy and self-expression - empowering communities to own their narratives.
Tailored Video Services
We design and deliver bespoke video content for charities, funders, local authorities and ethical brands - specialising in impact storytelling and sustainability.
Why Partner With Us?
We’re not just another video team. We’re story strategists for a better world.
Whether you’re a funder, a future partner, or a socially-conscious brand: if you care about the stories being told in this world, we’d love to build with you.
Deep expertise
in film, anthropology, and community arts
A clear focus
on sustainability, social justice, and ethical practice
Projects that resonate
because they’re built with care, not ego